Bleach, Inc.
Matters Concerning Business Plan and Growth Potential
Continuing expansion of new products and advertising investment, expanding the product portfolio to 79 items. Promoting strengthening of sales infrastructure through AI utilization and collaboration with AurumTech. Earnings forecast for the fiscal year ending June 2027 is TBD, but aims to stabilize profitability through portfolio expansion and human resource development.
Key Figures
- Consolidated Revenue: 17,179 million yen (YoY +0.1%)
- Consolidated Operating Income: -330 million yen (YoY -767 million yen)
- ROAS: 121.7%
AI要約
Overview of Business Plan and Growth Strategy
Centering on marketing support services, the product portfolio will be expanded to 79 items. Strengthening JOVS brand online direct sales through AT Corporation, strong sales of the new product Dora Scroll, and improving advertising investment efficiency while aiming to improve ROAS and expand revenue opportunities. Collaboration with AurumTech will expand the sales infrastructure, accelerate data utilization and AI adoption. Strengthening recruitment and training to enhance long-term corporate value.
Outlook and Risks
Earnings guidance for the fiscal year ending June 2027 is TBD, but the company aims to improve profitability through deepening existing categories, developing new categories, diversifying advertising channels, and advancing data utilization. However, it is difficult to reasonably predict the timing of new product monetization and the impact of portfolio changes; forecasts will be disclosed as soon as they become possible.
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Bleach, Inc.
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