McDonald's Holdings Company (Japan), Ltd.
Monthly IR News for July 2026
Total store sales for July 2026 grew by 7.5% YoY, and same-store sales rose 5.1%. Major promotions in July included 'VIVA! World Mac' and 'Pokémon 30th Anniversary Burger'. Cumulative total for the second quarter and same-store sales are unknown.
Key Figures
- Monthly total store sales: +7.5% (YoY)
- Same-store sales: +5.1% (YoY)
- Major promotions/events: VIVA! World Mac, Pokémon 30th Anniversary Burger, Morinaga series, Cheese-Bacon-Potato-Pie, etc. (from late July onward)
AI要約
Overview of Performance
Total store sales for July increased by 7.5% YoY, and same-store sales rose by 5.1% YoY, maintaining a solid trend. While monthly trends and the second-quarter cumulative data are shown in the table, specific figures are not disclosed. Major promotions included 'VIVA! World Mac', 'Pokémon 30th Anniversary Burger', collaborations with Morinaga series, and summer limited products to drive sales.
Outlook and Measures
July promotions are largely period-limited, with products using Okinawa-sourced pineapples to leverage seasonality and buzz for expansion of sales. Since the second-quarter cumulative figures are not disclosed, future IR disclosures will highlight segment contributions and profitability impacts.
McDonald's Holdings Japan
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