McDonald's Holdings Company (Japan), Ltd.
[Monthly IR News] February 2026
Total sales for February 2026 increased 10.0% year-over-year, and same-store sales increased 8.0% year-over-year.
Key Figures
- Total Sales: 10.0% YoY increase (February 2026)
- Same-store Sales: 8.0% YoY increase (February 2026)
- Customer Count: 6.9% YoY increase (February 2026)
AI要約
Monthly Sales Trends
Total sales for February 2026 rose 10.0% year-over-year, and same-store sales increased 8.0% year-over-year, continuing solid sales growth compared to the same month last year. Customer count grew 6.9% year-over-year, and average customer spend increased by 1.1%, indicating positive trends in both customer traffic and purchase value.
Key Promotions and Product Adjustments
In February, limited-time offerings such as 'N.Y. Burgers' and 'Cheese Cheese Double Cheese Burger' were launched, alongside a 7-day 100 yen coupon distribution campaign. From February 25, prices for approximately 60% of products were revised by 10 to 50 yen, with the regular return of the McPork item, expansion of drink options in value sets, and sauce renewals for major products to enhance product value. These initiatives are believed to have contributed to sales growth.
McDonald's Holdings Company (Japan), Ltd.
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