Group consolidated sales for February 2026 were 15,814 million yen, a 3% increase year-over-year. The hotel business recorded sales of 3,235 million yen, up 43%, while the apparel and accessories segment posted 4,358 million yen, down 11%.<\/p>\n","protected":false},"comment_status":"open","ping_status":"closed","template":"","meta":{"Ticker":"","DATE":"","longName":"","company_name_ja":"","fullTimeEmployees":0,"address":"","phone":"","website":"","industry":"","sector":"","regularMarketPrice":0,"financialCurrency":"","marketCap":0,"fiftyTwoWeekLow":0,"fiftyTwoWeekHigh":0,"epsTrailingTwelveMonths":0,"epsForward":0,"bookValue":0,"totalRevenue":0,"OperatingIncome":0,"operatingMargins":0,"NetIncome":0,"profitMargins":0,"ebitda":0,"trailingPE":0,"forwardPE":0,"priceToBook":0,"returnOnEquity":0,"recommendationMean":0,"recommendationKey":"","targetMeanPrice":0,"numberOfAnalystOpinions":0,"analyst_earnings_data":"","dividendRate":0,"dividendYield":0,"payoutRatio":0,"totalEsg":0,"environmentScore":0,"socialScore":0,"governanceScore":0,"title":"","providerPublishTime":"","link":"","longBusinessSummary":"","longBusinessSummary_ja":"","quarterly_revenue":0,"quarterly_net_income":0,"quarterly_operating_profit":0,"enterprise_value":0,"company_officer_1_name":"","company_officer_1_title":"","company_officer_2_name":"","company_officer_2_title":"","company_officer_3_name":"","company_officer_3_title":"","company_officer_4_name":"","company_officer_4_title":"","company_officer_5_name":"","company_officer_5_title":"","company_officers_update_time":"","get_dividend_history_year1":0,"get_dividend_history_year2":0,"get_dividend_history_year3":0,"get_dividend_history_year4":0,"get_dividend_history_year5":0,"get_dividend_history_year6":0,"get_dividend_history_year7":0,"get_dividend_history_year8":0,"get_dividend_history_year9":0,"get_dividend_history_year10":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"jir_stock_code":"9997","jir_company_name":"Belluna Co., Ltd.","jir_importance":"\u2605\u2605\u2605\u2606\u2606","jir_publication_date":"2026-03-16","jir_source_link":"https:\/\/japanir.jp\/wp-content\/uploads\/2026\/03\/9997-20260316-01.pdf","jir_short_summary":"Group consolidated sales for February 2026 were 15,814 million yen, a 3% increase year-over-year. The hotel business recorded sales of 3,235 million yen, up 43%, while the apparel and accessories segment posted 4,358 million yen, down 11%.","jir_summary":"### Performance Overview\nGroup consolidated sales for February 2026 amounted to 15,814 million yen, representing a 3% increase compared to the same month last year. In the hotel business, despite sluggish sales growth due to rate control focusing on occupancy rates at urban hotels in the Hokkaido area, sales reached 3,235 million yen, up 43% year-over-year, driven by occupancy and acquisition effects from 'Sapporo Hotel by Granbell,' 'Hotel Zuiho,' and 'Akiu Grand Hotel.' Conversely, the apparel and accessories business experienced a decline, with sales totaling 4,358 million yen, down 11% year-over-year, affected by shipment delays caused by snowfall and restricted issuance of paper catalogues.\n\n### Segment Trends and Impact\nThe hotel business significantly benefited from contributions of newly acquired hotels, boosting overall sales. The apparel and accessories business saw declines as weather-related delays in the first half outweighed recovery in the latter half. Going forward, we plan to improve profitability by adapting to environmental changes in each business segment.","jir_financial_highlights":"Group Consolidated Sales: 15,814 million yen (3% increase year-over-year)\nHotel Business Sales: 3,235 million yen (43% increase year-over-year)\nApparel and Accessories Business Sales: 4,358 million yen (11% decrease year-over-year)","jir_category":"","jir_hashtags":"#BellunaCoLtd, #MonthlySales, #JapaneseStocks","jir_key_figures":"Group Consolidated Sales: 15,814 million yen (3% increase year-over-year)\nHotel Business Sales: 3,235 million yen (43% increase year-over-year)\nApparel and Accessories Business Sales: 4,358 million yen (11% decrease year-over-year)","jir_meta_title":"Belluna Co., Ltd. February 2026 Monthly Sales at 15,814 Million Yen, Up 3% Year-over-Year","jir_meta_description":"Belluna Co., Ltd.'s February 2026 monthly sales reached 15,814 million yen, a 3% increase year-over-year. The hotel business saw a 43% revenue increase, while the apparel and accessories segment experienced an 11% decline.","jir_og_title":"Belluna Announces 3% Increase in February 2026 Monthly Sales","jir_og_description":"Belluna's monthly sales for February 2026 were 15,814 million yen, up 3% year-over-year. The hotel business performed well, while the apparel and accessories segment saw a decline.","jir_og_image_url":"\/assets\/og\/company-general_ir.jpg","jir_chart_data_collection":"[{\"jir_chart_id\": \"segment_revenue_breakdown\", \"jir_chart_type\": \"bar\", \"jir_chart_title\": \"February 2026 Segment Sales (Million Yen)\", \"jir_chart_json_data\": \"{\\\"type\\\":\\\"bar\\\",\\\"data\\\":{\\\"labels\\\":[\\\"Hotel Business\\\",\\\"Apparel and Accessories Business\\\",\\\"Group Consolidated\\\"],\\\"datasets\\\":[{\\\"label\\\":\\\"Sales\\\",\\\"data\\\":[3235,4358,15814],\\\"backgroundColor\\\":[\\\"#4e79a7\\\",\\\"#f28e2b\\\",\\\"#e15759\\\"]}]},\\\"options\\\":{\\\"scales\\\":{\\\"y\\\":{\\\"beginAtZero\\\":true}}}}\"}, {\"jir_chart_id\": \"segment_revenue_change\", \"jir_chart_type\": \"bar\", \"jir_chart_title\": \"February 2026 Segment Sales Year-over-Year Change (%)\", \"jir_chart_json_data\": \"{\\\"type\\\":\\\"bar\\\",\\\"data\\\":{\\\"labels\\\":[\\\"Hotel Business\\\",\\\"Apparel and Accessories Business\\\",\\\"Group Consolidated\\\"],\\\"datasets\\\":[{\\\"label\\\":\\\"Year-over-Year Change Rate\\\",\\\"data\\\":[43,-11,3],\\\"backgroundColor\\\":[\\\"#4e79a7\\\",\\\"#f28e2b\\\",\\\"#e15759\\\"]}]},\\\"options\\\":{\\\"scales\\\":{\\\"y\\\":{\\\"beginAtZero\\\":false}}}}\"}]","ir_related_company":9652,"ir_release_date":"","ir_type":"","ir_is_new":false,"ir_document_url":"","jir_ir_type":"sales_update","footnotes":""},"sector":[],"importance":[],"class_list":["post-34896","ir_release","type-ir_release","status-publish","hentry"],"yoast_head":"\n