{"id":149101,"date":"2026-11-11T18:29:49","date_gmt":"2026-11-11T09:29:49","guid":{"rendered":"https:\/\/japanir.jp\/en\/ir\/2138-20261111-04_wp_business_update\/"},"modified":"2026-11-11T18:29:49","modified_gmt":"2026-11-11T09:29:49","slug":"2138-20261111-04_wp_business_update","status":"publish","type":"ir_release","link":"https:\/\/japanir.jp\/en\/company\/company-2138\/ir\/2138-20261111-04_wp_business_update\/","title":{"rendered":"CROOZ, Inc. Reinvents Itself: Tackling National Challenges with IT Track Record and AI. Hotel Conversion Business"},"content":{"rendered":"<p>Against the backdrop of Japan&#8217;s accommodation infrastructure shortage, the hotel conversion business\u2014converting existing urban buildings into hotels\u2014is positioned as the growth engine. The company selectively acquires properties in five central city wards, achieving high profitability with low investment. It targets nationwide expansion and targets fiscal 2027 outlook, aiming for long-term income and capital gains through customer acquisition powered by OA\/OTA and IT\/AI capabilities.<\/p>\n","protected":false},"comment_status":"open","ping_status":"closed","template":"","meta":{"Ticker":"","DATE":"","longName":"","company_name_ja":"","fullTimeEmployees":0,"address":"","phone":"","website":"","industry":"","sector":"","regularMarketPrice":0,"financialCurrency":"","marketCap":0,"fiftyTwoWeekLow":0,"fiftyTwoWeekHigh":0,"epsTrailingTwelveMonths":0,"epsForward":0,"bookValue":0,"totalRevenue":0,"OperatingIncome":0,"operatingMargins":0,"NetIncome":0,"profitMargins":0,"ebitda":0,"trailingPE":0,"forwardPE":0,"priceToBook":0,"returnOnEquity":0,"recommendationMean":0,"recommendationKey":"","targetMeanPrice":0,"numberOfAnalystOpinions":0,"analyst_earnings_data":"","dividendRate":0,"dividendYield":0,"payoutRatio":0,"totalEsg":0,"environmentScore":0,"socialScore":0,"governanceScore":0,"title":"","providerPublishTime":"","link":"","longBusinessSummary":"","longBusinessSummary_ja":"","quarterly_revenue":0,"quarterly_net_income":0,"quarterly_operating_profit":0,"enterprise_value":0,"price_fetched_at":"","company_officer_1_name":"","company_officer_1_title":"","company_officer_2_name":"","company_officer_2_title":"","company_officer_3_name":"","company_officer_3_title":"","company_officer_4_name":"","company_officer_4_title":"","company_officer_5_name":"","company_officer_5_title":"","company_officers_update_time":"","get_dividend_history_year1":0,"get_dividend_history_year2":0,"get_dividend_history_year3":0,"get_dividend_history_year4":0,"get_dividend_history_year5":0,"get_dividend_history_year6":0,"get_dividend_history_year7":0,"get_dividend_history_year8":0,"get_dividend_history_year9":0,"get_dividend_history_year10":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"jir_stock_code":"2138","jir_company_name":"CROOZ, Inc.","jir_importance":"\u2605\u2605\u2605\u2605\u2606","jir_publication_date":"2026-11-11","jir_source_link":"https:\/\/japanir.jp\/wp-content\/uploads\/2026\/11\/2138-20261111-04.pdf","jir_short_summary":"Against the backdrop of Japan's accommodation infrastructure shortage, the hotel conversion business\u2014converting existing urban buildings into hotels\u2014is positioned as the growth engine. The company selectively acquires properties in five central city wards, achieving high profitability with low investment. It targets nationwide expansion and targets fiscal 2027 outlook, aiming for long-term income and capital gains through customer acquisition powered by OA\/OTA and IT\/AI capabilities.","jir_summary":"### Business Overview\nThis presentation explains the growth strategy centered on the hotel conversion business. Targeting small- to mid-sized urban buildings, the company combines real estate sourcing expertise with IT\/AI-driven customer acquisition to open and monetize properties in as little as 90 days. It mitigates external risks from rising construction costs by utilizing existing building structures and rapid execution.\n\n### Outlook and Impact for Investors\nThe company plans to expand owned properties primarily in five central city wards and roll out nationwide. It presents profitability cases for acquiring 2, 4, and 10 properties per year, aiming to enhance corporate value through both long-term stable income and capital gains. With sustained inbound demand, the company seeks to increase shareholder value.","jir_financial_highlights":"Number of properties acquired: 11 properties (Acquired 11 properties in approximately 3.5 years, totaling 17.08 billion yen)\nCumulative acquisition price: 17.08 billion yen (Shown in cumulative acquisition price trend chart)\nCurrent annual revenue: 532 million yen (4.31 hundred million yen at acquisition \u2192 532 million yen currently (growth))","jir_category":"","jir_hashtags":"#CROOZ, #HotelConversion, #BusinessStrategy","jir_key_figures":"Number of properties acquired: 11 properties (approx. 17.08 billion yen)\nCurrent annual revenue: 532 million yen\nAcquisition period: approx. 3.5 years","jir_meta_title":"CROOZ, Inc. Hotel Conversion Business Growth Strategy and Outlook | Unknown","jir_meta_description":"Explains the strategy of converting urban buildings into hotels to address Japan's accommodation infrastructure shortage. Covers property acquisition status, ROIs, plans for nationwide expansion, and leveraging inbound demand.","jir_og_title":"CROOZ, Inc. Hotel Conversion Business Growth Strategy and Outlook","jir_og_description":"Detailed growth strategy for converting vacant urban spaces into hotels, plans for nationwide expansion, and opportunities in the inbound market.","jir_og_image_url":"\/assets\/og\/company-business_update.jpg","jir_chart_data_collection":"[]","ir_related_company":59345,"ir_release_date":"","ir_type":"","ir_is_new":false,"ir_document_url":"","jir_ir_type":"business_update","footnotes":""},"sector":[],"importance":[],"class_list":["post-149101","ir_release","type-ir_release","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>CROOZ, Inc. Reinvents Itself: Tackling National Challenges with IT Track Record and AI. Hotel Conversion Business - Japan IR<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/japanir.jp\/en\/company\/company-2138\/ir\/2138-20261111-04_wp_business_update\/\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/japanir.jp\/en\/company\/company-2138\/ir\/2138-20261111-04_wp_business_update\/\",\"url\":\"https:\/\/japanir.jp\/en\/company\/company-2138\/ir\/2138-20261111-04_wp_business_update\/\",\"name\":\"CROOZ, Inc. Reinvents Itself: Tackling National Challenges with IT Track Record and AI. 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